Building 16 of Yuegong Jingyuan Phase II will have its grand opening on June 22.

Release Date:

2015-06-23 18:55

On the morning of June 22, 2015, Building No. 16 of Phase II at Yuegong Jingyuan opened for sales as scheduled. On that day, nearly 25 units were sold under contract and two units were reserved. Despite the continued sluggishness of the real estate markets in Henan Province and Kaifeng, the launch was a resounding success, achieving the anticipated objectives.
Since last year, and particularly since the beginning of this year, Kaifeng’s real estate market has cooled, with most developments facing greater sales challenges and mounting marketing pressures. Yet the staff at Yuezhong Real Estate have refused to back down in the face of adversity, firmly believing that solutions always outnumber difficulties. With the care and support of the group company, and thanks to the active cooperation of the construction, supervision, and planning firms, the company’s leadership has rallied all employees to unite as one and tackle these challenges head-on. In terms of marketing and promotion, they have undertaken extensive efforts: first, engaging every team member in sales activities, pooling collective wisdom and strength; second, redesigning promotional brochures and outdoor advertising materials; third, braving the heat to conduct outreach in surrounding counties, communities, and high‑traffic markets, distributing nearly ten thousand flyers; fourth, meticulously crafting market‑aligned strategies, launching targeted “referral” campaigns that have yielded remarkable results; and fifth, organizing evening square‑dance events in front of the sales center and extending operating hours to draw crowds and boost sales—often working until 10 p.m. when clients are present, refusing to leave until each customer has been served. Finally, they participated in Kaifeng’s Real Estate Expo and Wedding Expo, further expanding the visibility and appeal of their projects.
To achieve outstanding results, since the first half of this year, the employees of Yuezhong Real Estate have consistently arrived early and left late, working overtime without regard for compensation, and rarely taking time off even during holidays. The successes we’ve attained today are the fruit of their immense dedication and hard work.
 
The photo shows the raffle segment of the opening event.

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