Building 15 of Yuegong Jingyuan Phase II opened for sale successfully on September 13.

Release Date:

2015-10-08 20:28

On the morning of September 13, 2015, Phase II of Yuegong Jingyuan’s No. 15 commercial-residential building opened for sales as scheduled. On the opening day, all 25 customer groups who had pre‑selected units successfully signed contracts, and one additional unit was sold. All contracts were finalized, with down payments collected, and 50% of customers completed mortgage‑loan signing procedures on the spot. Amid a persistently sluggish real estate market in Henan Province and Kaifeng, the launch was a resounding success, with the No. 15 building meeting its expected targets and earning high praise from industry peers in Kaifeng.

Since last year, and particularly since the beginning of this year, Kaifeng’s real estate market has cooled, with most developments facing increasing sales challenges—our company is no exception. Yet in the face of a fiercely competitive market, the people of Yuezhong refuse to back down, firmly believing that solutions always outnumber obstacles. With the care and support of the Group’s leadership and the active cooperation of our construction, supervision, and marketing teams, the company’s management has rallied all employees to rise to the challenge, engaging everyone in marketing and promotion efforts. Often foregoing holiday breaks, we have undertaken extensive work to boost property sales and brand awareness. Following the successful launch of Building No. 16, we continued to innovate our marketing strategies, proactively employing a variety of tactics—including distributing flyers, running WeChat ads, encouraging “referrals,” and offering mooncakes for scanning QR codes—yielding strong sales results. These achievements are the fruit of the hard work and dedication of every member of the Yuezhong team.

Queueing in an orderly manner at the signing area.

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